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Book Review
Maslow on Management
by Abraham Maslow

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"Proper management of the work lives of human beings, of the way in which
they earn their living, can improve them and improve the world in the sense
of a utopian or revolutionary technique". Abraham Maslow

The pioneer behind the Hierarchy of Needs and the concept of “Self Actualisation”, Dr Abraham Maslow was -and is- one of the world's most esteemed experts on human behaviour and motivation. However, perhaps most famous for his work in the area of humanistic psychology, his legacy of work encompasses much more, extending into the realms of business and management. Having explored and studied the relationships between human behaviour and the work situation, Maslow translated the science of the mind into the art of management - an important interpretation first published in the far sited treatise, “Eupsychian Management”, whose impact continues to be felt today.

Bringing into perspective the lasting impact of Maslow's ground breaking principles, Maslovian management illustrates how they have withstood the test of time to become integral components of current management practices, such as Continuous Improvement, Theory and Empowerment. Offering insight into using these and other tools to effectively tackle present day business situations, from heightened competitiveness, to globalisation, to emerging technologies, Maslow On Management covers a wealth of timeless topics, including:

* Self actualisation.
* Synergy
* Enlightened Management Policy.

Epitomising the genius of its author and embodying his elegant ruminations, Maslow On Management, is still as important as it was when it first appeared. A true classic, this is an essential reading for all managers.
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