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| Book Review
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 Business Beyond the Box : Applying Your Mind for Breakthrough Results
by John O'Keeffe
 Buy this book from Amazon.com
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"What can I do now to achieve breakthrough results in my business area?"
Faster rates of change in the business world and in the world around us, mean that we need to get "out of our boxes" just to adapt productively to the changes taking place, let alone to develop a competitive edge for the future.
Business beyond the box is about developing the ability to create a flow of ideas that will bring about a step - change in actual results. Your mind is a brilliant personal cranial computer which most of us don't know how to operate. The only thinking strategy most of us know is logical analysis; and the only alternative strategy we know is a vague form of brainstorming, which rarely delivers.
BUSINESS BEYOND THE BOX is about applying your mind to new thinking strategies that work, based on a new concept called TRIANGULAR THINKING. Linear or vertical thinking was always close to tunnel vision. Than came lateral thinking, which brought a breath of thought, but often ended up with ideas to impractical for business. Triangular thinking solves these limitations by being directly focused on bottom-line business results. It involves doing three things together; picturing the step change, building know how, using creative thinking - all focused on achieving real world results.
This is a breakthrough book because the strategies it outlines are surprisingly effective at getting step change results from relatively easy changes, its techniques are:
* Monday morning, doable;
* Proven in practice;
* Direct to results.
BUSINESS BEYOND THE BOX will give you the secrets of breaking through the box of incrementalism, of the self-imposed limitations you hardly realise are there, and applying new mind sets to achieve step change results. The book will improve you and your organisation's ability to innovate rather than administrate; to look at what can be, rather than what it: to work with boundaries, rather than work within borders. | |
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NBO invites you to
stay current and broaden your knowledge in these key
areas. These books have all been reviewed and are on the
NBO recommended reading list. To save you time, we've
added an Amazon.com link. Simply click through the
individual book links and decide which interests you
most.